Mobile group messaging, social media-fueled platforms that engage fans or raise money, and video-sharing/engagement platforms were well-represented. Mashable's Adam Ostrow looked at a few of the SxSW 2011 "battles" [with infographics].
|Nellymoser's John Puterbaugh on PSFK Mobile Panel|
I'm talking 2D barcodes (i.e., QR Codes, Microsoft Tag...) that link the physical world to mobile. My client John Puterbaugh, CEO of Nellymoser and a pioneer in the development of technology that seamlessly delivers rich content to mobile devices, summed it up when he said on his PSFK panel:
"2D barcodes codes are to mobile what the URL was to the Internet."If you don't believe me (or John), here's a collection of the images I captured at almost every turn during my time in Austin.
|Street Walkers Tagged|
|Tagged "For a Good Time"|
"For a Free Dinner"
|A Tagged Chevy Cruze|
|Mashable House Tagged|
|SxSW Press Room Tagged|
|Tagged Cup n Napkin|